Can I run one wall on the screen and a different one on the website?

Yes, and you usually should. They are different feeds over the same sources: the screen wants big tiles and few of them, the website wants a denser, more browsable layout.

What if nobody posts?

It happens more often than event pages admit. Seed the wall with your own content beforehand, put the hashtag on signage and slides rather than only in the programme, and have a speaker mention it once from the stage.

How quickly do posts appear on the screen?

On your plan's refresh cadence — five minutes at the fastest. That is fine for a wall people glance at, and it is worth knowing rather than promising an audience their post will appear instantly.

Events

A social wall your event actually deserves.

The social wall is the bit of event tech people remember, and the bit most often set up an hour before doors. It is not difficult — a social media wall is just a handful of decisions that are much cheaper to make in advance than on the day.

Start free See plans

Event walls are usually seen in a dim room on a bright screen, so a dark ground with images doing the work reads better than a light page scaled up.

A restaurant table set for dinner, two glasses of sparkling wine behind a basket of bread and a plated salmon starter.

Overhead view of two plates of sliced rare beef with lettuce, red onion, chilli and cashews on a weathered wooden table.

A wide restaurant interior with an open kitchen behind a counter, terracotta banquettes and copper extractor hoods.

Five people working on laptops around a large wooden table in a wood-panelled room, one wearing headphones.

A car body shell moving along an assembly line between orange robotic arms inside a brick-built factory hall.

12:41

An empty modern restaurant dining room with navy chairs, pale wood tables and floor-to-ceiling brass screens.

A historic brick and stone college building seen across a sunlit lawn, framed by mature trees.

Overhead view of an engineer measuring a small component with digital calipers over a set of technical drawings.

A hand holding three sticky notes reading Do, Doing and Done in marker pen, in front of a red office sofa.

What an event social wall needs that a website one does not

A wall on a marketing page has all the time in the world to fill up. An event wall has to look good at 09:00 with four posts on it, and hold up at 16:00 with four hundred.

It must not look empty at the start

Seed it before doors with your own posts — the venue, the setup, the speakers arriving. An empty wall on a big screen reads as a broken wall, and nobody posts to something that looks broken.

Someone has to be watching it

Not constantly, but a named person with the moderation queue open on a laptop. Public submissions plus a projector plus nobody watching is the one combination that goes wrong.

The screen is read from ten metres

Fewer, bigger tiles. A dense grid that looks rich on a laptop turns into unreadable confetti at the back of a room.

It runs unattended overnight

A browser left on a screen for three days will hit a screensaver, a sleep timer or an OS update. Check the machine's power settings before the machine is on a wall bracket at height.

Moderating on the day

The moderation question at an event is not whether — it is who, and on what device.

Manual approval for anything collected from a public hashtag, without exception, when it is going on a projector
Auto-approve is defensible for your own accounts only, where you already control what gets posted
Give the queue to a person who is at the event and not also running the event
Hiding a post pulls it off the screen at the next refresh — decide in advance who is allowed to make that call

The wall does not end when the event does

Most event walls are built for the day and thrown away the following week, which wastes the most persuasive asset the event produced.

Keep the wall published on the event page — next year's attendees are researching this year's
Filter to the best of it and embed that on the ticket page, where it does the selling
The same feed can move from a big-screen layout to a website layout without recollecting anything
Sponsors who appeared in posts tend to want the round-up, and it is easier to send a link than a slide deck

Questions

Every published feed has its own URL. Open that in a browser on the display machine and put it fullscreen — no separate app, no display licence. Give the machine mains power and turn off its sleep timer.

Build the wall before you need it.

Set it up on the free plan, seed it, and have it working long before anyone is watching the screen.

Start free